About
MediaBytes
Welcome to MediaBytes, the digital marketing blog that aims to simplify digital marketing concepts and make it available to anyone and everyone.
A little bit about me...
Hi! I'm Hari, a seasoned Digital Marketer and the guy behind MediaBytes.
My digital marketing journey began in Singapore in 2013. Specialising in digital media, I worked at various digital media agencies and managed a whole range of clients from different industries. That explains 'Media' in MediaBytes. In 2016, I made my way to Australia and have been practicing digital marketing here ever since. Feel free to visit my LinkedIn profile to learn more about my professional experience or just to connect.
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A little more about MediaBytes...
MediaBytes is a tool in my mission to make digital marketing knowledge more accessible for all. There are heaps of information available out there, but they are often lengthy, peppered with industry jargon or restricted by paywall. MediaBytes is my attempt at sharing my knowledge of digital marketing in "byte" sized articles that are easy to digest, and free to consume. Pardon the eating puns. I love food...
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You will find that I don't go into great detail on every topic I cover. It is my belief that you don't have to be a specialist in every aspect of digital marketing to be an effective digital marketer. You just need to know 'enough' to be able to plan across various specialisations and work with specialists effectively to achieve your objectives. MediaBytes will get you there quickly.
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Who is MediaBytes for?
MediaBytes is a great resource for anyone wanting to know more about digital marketing, whether you are new to the field and need a quick 101, or a seasoned digital marketer hoping to gain additional knowledge and perspective for your practice.
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Whatever your reasons are, I hope that you enjoy your visit and find what you are looking for!
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Hariharan 'Hari' Rajandeeran
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P.S. Please note that all ideas and opinions on MediaBytes are solely mine, and are not a representation of any companies I am affiliated with.
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