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As we all know, Google is making a move to remove third-party cookies from all Chrome browsers to preserve users' privacy. They have...

If you're in digital advertising, you've probably heard that Google has just announced a further delay in removing third-party cookies...

This is your road to learning the basics of Digital Media. Understanding Marketing Introduction to Media Creative vs Media Introduction...

The shopping experience has been a physical one for many generations. The advent of the internet has turned this on its head as we now...

Machine learning and automation is all the rage in the digital media industry at the moment, and it is no surprise that Google is at the...

One of the biggest questions advertisers have is, “how do we know our ads were actually seen?” Currently, there is no way of truly...

Search is one of the most used functions on the internet. According to Internet Live Stats, Google searches alone average 3.8 billion a...

User Interface (UI) and User Experience (UX) are often confused with one another as they both work hand-in-hand. Here is a simple...

User Experience (UX) and Customer Experience (CX) both share insight into a person’s relationship with a company or brand. It is no...