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Hariharan Rajandeeran
Apr 24, 20226 min read
Digital Media Metrics
There is no way we can comprehend or assess media performance without first understanding the various media metrics available to us....


Hariharan Rajandeeran
Apr 24, 20224 min read
Measurement
While the trackability of digital media gives us a lot of data to go off, measurement of digital media performance is not as...
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