Hariharan RajandeeranOct 14, 20224 min readGood ReadsThinking, Fast and Slow by Daniel KahnemanIn his book, Daniel Kahneman goes into detail on how the human brain works and how this shapes the way we think and behave. It is loaded...
Hariharan RajandeeranSep 30, 20223 min readGood ReadsBuyology by Martin LindstromMartin Lindstrom takes us into the mind of a consumer and unpacks what causes us to make purchase decisions in his book, Buyology. He...
