Hariharan RajandeeranFeb 16, 20232 min readInspirationMore Than Just a Branding Tool: The Iconic uses video to drive salesVideo ads, as we know, have to be approached differently on digital media channels compared to TV due to the nature of the environment....
Hariharan RajandeeranApr 25, 20221 min readInspirationAds, What a Drag: Burger King's Anti Pre-Roll campaignLet's be honest, nobody really looks forward to seeing ads, especially when they are waiting for their video to load on YouTube. In this...